Honest Projects

In 2018, I was invited to propose a rebrand for Honest Projects, a startup that matches designers with clients in need of design collateral. Because Honest Projects is all about simplifying the communication between designer and client and streamlining the design process, I designed a logo that exuded simplicity. I paired the type with a trapezoidal turquoise ribbon, a visual nod to the page markers you stick in a book when annotating.